Free Press Release

Dos and Don’ts of Press Releases in the Digital Age

Is your business struggling to harness the increase in web traffic and revenue that online PR news can generate? Just like any other content produced and placed on the web, there are some rules that online press releases should follow in order to be seen and in order to engage people. Here are the Dos and Do Nots of successful press releases on the web.

Dos

Implement SEO in Your Releases

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Just like anything else published online, your press releases should be optimized to appear in search engine results from Google, Bing!, and others. By making use of effective meta-tagging, URL optimization, and smart keywords in your content, you will necessarily improve your visibility in searches. Since, according to Search Continue reading “Dos and Don’ts of Press Releases in the Digital Age”

An Interview With Sales Sense Payments, Inc President Michael D Krause

We recently had a chance to sit down for an interview with the president of Sales Sense Payments, Inc., Michael D. Krause. Mr. Krause discussed a bit about his background and the company he helped to build.

What made you choose to start your own company, other than to make money?

Michael D. Krause: I started Sales Sense Payments so that I could provide smaller online or retails businesses with a simple, trustworthy and easy method of using merchant services to expand their business.

Can you tell us a little about your business?

Michael D. Krause: We are an online merchant service provider. We help smaller companies that need to offer credit cards as part of their business wholesale lev Continue reading “An Interview With Sales Sense Payments, Inc President Michael D Krause”

Specialist Cosmetic Surgery Announces New and Updated Websites

Two distinct websites simplify search for information on specific surgical and non surgical procedures offered at the innovative plastic surgery and dermal clinic

New South Wales, Australia Specialist Cosmetic Surgery, headed by Dr. Bernard Beldholm, has been serving its local communities in Sydney, Newcastle and Hunter Valley for eight years. The doctor and his staff pride themselves on providing the latest cosmetic procedures in a state of the art facility.

Dr. Beldholm is pleased to announce the unveiling of an updated website for his cosmetic surgery business, as well as an entirely new website for a wide range of non surgical procedures. The websites, designed by web designer an Continue reading “Specialist Cosmetic Surgery Announces New and Updated Websites”

Making the Press Release Sing, Or at Least Tell A Story

Free press release distribution can be used to extend your message beyond regular website visitors and your existing social network. By targeting your message to a specific audience and developing a story around it, you may get better conversion of visitors and eventually customers.

Using a free press release service is fairly straight forward, but the message is the critical piece of the process. Before you craft your press release for pr distribution, you should distill your messaging and related content down to the core. For product and service related announcements, you will have to put on your marketing hat. The description of your products and services should be minor to the customers perceived benefit. You will get far more readers and prospects by helping them solve a problem, than by describing your pr Continue reading “Making the Press Release Sing, Or at Least Tell A Story”

Making Your News Their News

The idea of running a business is simple. You want to create a product that somebody is willing to pay for. Then you want to promote the product so that people will be aware of your product and the need they have for the product. Then you sell it to them. The reality of running a business can be very difficult. Competing with other businesses for the attention of potential customers is a never ending job. Finding the best free press release sites can help to bring attention and media to your company.

Public relations and advertising are focused on bringing positive attention to their company. They have to let people who make things public, such as the news, about big events and achievements that could be promoted. Free press release submission sites allow companies to inform the media about their events for a very affordable cost.

The first press release was way back in 1906. The agency that Ivy Lee worked for was working with the Pennsylvania railroad when a wreck in Atlantic City occurred. Before stories could be reported in ways that the railroad and Lee did not desire, Lee came up with a way to report to journalists before other versions of the wreck could be reported. Since then, the idea and use of the press release has been refined. Now, there are free press release sites online.

Free press release sites provide ways for businesses to interact with the media. Businesses need to promote themselves and their products, and free press release sites help them to do that.